rosenthalArt Director & Graphic Designer
New York, NY
SELECT CLIENTS
rosenthalArt Director & Graphic Designer
New York, NY
SELECT CLIENTS
Nike, Dyson, Under Armour, Ketel One
about
rosenthalArt Director & Graphic Designer
New York, NY
NIKE FIND YOUR FLAIR
MINDBODYGREEN SHOP
NATIVASPA GOLDEN HOUR
MINDBDOYGREEN BRANDED CONTENT
WATERLOO THE MOCKTAIL LAB
NIKE HOLIDAY
COTTON EVERYDAY NATURAL
MINDBODYGREEN GIFT GUIDE
2023
Lead end-to-end creative production on mindbodygreen’s 2023 collaboration with Cotton.
Working with two mindbodygreen editors we created custom photography and an interactive branded experience, Everyday Natural, to showcase their homes. Both editors shared how natural design elevates their well-being, and how they’ve come to rely on cotton. This was an opportunity to educate our readers on the benefits of cotton and how it makes our homes more stylish and comfortable.
Art Direction
Production
Styling
Graphic Design
MOODBOARD
I art directed and styled the photography to evoke a calm natural ambiance, making sure to highlight the small aesthetic touches the interiors had. We used gifs to bring the photography to life and elevate the overall experience.
INTERACTIVE EXPERIENCE 1 Scroll & click through the experience or see it in action here.
INTERACTIVE EXPERIENCE 2
Scroll & click through the experience or see it in action here.
SOCIAL CAMPAIGN