melissa
rosenthalArt Director & Graphic Designer
New York, NY






















SELECT CLIENTS

Nike, Dyson, Under Armour, Ketel One
Zappos, Athleta, Sephora, GT’s Kombucha,
Nerd Wallet, Hill’s Pet Food







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melissa
rosenthalArt Director & Graphic Designer
New York, NY








NIKE FIND YOUR FLAIR
MINDBODYGREEN SHOP
NATIVASPA GOLDEN HOUR
MINDBDOYGREEN BRANDED CONTENT
WATERLOO THE MOCKTAIL LAB
NIKE HOLIDAY
COTTON EVERYDAY NATURAL
MINDBODYGREEN GIFT GUIDE








 MINDBODYGREEN | WATERLOO SPARKLING SELTZER
2024
Led the creative direction for mindbodygreen + waterloo campaign creative, photography, and graphic design. 

After a successful campaign with Waterloo in 2023, they came back looking for another eye catching interactive experience to highlight their sparkling water. 

ROLE

Art Direction
Production
Graphic Design



MOODBOARD





I was responsible for end-to-end creative production for this collaboration. I concepted, produced, art directed and designed the final experience.




 

INTERACTIVE EXPERIENCE
Scroll & click through the experience or see it in action here.

Desktop Experience
Mobile Experience



SOCIAL CAMPAIGN







COLLABORATORS

Creative Director: Danielle Vogl
Copy: Devon Barrow
Photographer: Aaron Bernstein
Stylist: Will Blomker